In many European countries, by the end of the seasons or before major holidays, almost every store has a sign that reads: "Alennus", "Sale", that is, "Sale". Finland is no exception. Sales are the most frequent here, and prices are much lower than in other countries.
Special attention should be paid to the so-called "Crazy Days" organized twice a year by the Stockmann department store. In October and April of each year, Stockmann holds its own sales. These days, thousands of shoppers who want to buy good quality goods at a discounted price visit this huge store.
Sokos is another retail chain that has sales in Finland. Her favorite trick is the "3+1" sale, that is, a person who buys three items receives the fourth as a gift.
Share 2 biggest seasonsdiscounts in Finland: winter and summer.
The winter season starts right after the end of the Christmas holidays, around December 27-28. There is no definite day for the start of the discount season - each store chooses the date on its own. Many stores, for marketing purposes, begin to lower prices and thus invite more buyers as early as mid-December. This is especially true for New Year and Christmas decor, holiday table setting items, Christmas tree decorations and toys. Of course, the discount cannot be huge, but, as they say: a trifle, but nice. Although discounts on sale days in Finland sometimes reach 30 percent.
It is also a good idea to save money on perfumes and cosmetics during this period. Often, their prices are reduced by up to 50 percent.
Clothing sales largely depend on the weather in winter. In Finland, during a snowy, frosty, cold winter, you can buy light, demi-season clothes with discounts, and, conversely, during the rainy season, prices for warm clothes, winter jackets, skis and snowboards are significantly reduced.
As for equipment, it is impossible to buy it at a discount, since new electronics, computer equipment, household appliances, photo, video and audio equipment are much more expensive here than in Russia. But last year's models can be bought at fairly reasonable prices.
Summer sales season begins before the religious holiday of Juhannus at the endJune. At a time when there are sales in Finland, modern fashionistas from all over the world flock here to buy clothes from summer collections, jewelry, souvenirs, sporting goods and much more.
In addition to the regular annual discount seasons, Finnish stores arrange some kind of promotions and special offers. Especially often you can find sales in stores of shoes, clothing and accessories. In anticipation of receiving a new product, the owners discount the price in order to quickly sell the leftovers. Although recently, many stores have begun to cheat and announce discounts and promotions where they actually do not exist. But basically, if there are "Ale" "Alennus" or "Tarjous" posters on the door of the store or in the window, feel free to go inside, you will be lucky today and you will get a great quality product at a reduced price.
Sales are also common in Finland when a store closes, moves or before renovations.