Yakut diamonds "EPL Diamond" are famous all over the world. This Russian company mines diamonds, cuts them, makes unique jewelry and sells them through its own retail chains. The stones used in production are mined in Yakutia at the company's own mines. In terms of the number of rough and polished diamonds exported abroad, EPL Diamond ranks third in Russia.
History
For the first time the world started talking about EPL Yakut diamonds in 1994, when Petr Stepanovich Fedorov organized an experimental production laboratory for processing the most difficult diamonds. In the same year, the first batch of cut diamonds was sold, the total cost of which was $ 50,000.
Since 1997, EPL Diamond has been a member of the world's largest diamond exchange in Israel. Of all the Russian diamond mining companies, this company was the very first to join an international organization of this level.
2006 became a turning point in the activitiescompanies. Some lines were modernized, new equipment was purchased, and the staff of specialists was expanded. The company's management actively supported the development of diamond processing and the formation of its own trading network.
Today Yakut EPL diamonds are sold for more than $ 80,000,000.
Company structure
"EPL Diamond" (Yakut diamonds) is a group of companies, which includes three main structural divisions:
- cutting factory LLC NPK "EPL Diamond", which is engaged in the processing of stones;
- Jewellery company LLC "EPL Jeweler", which creates unique jewelry with diamonds;
- Developed trading network of EPL Diamond Jewelry Network LLC, through which retail sales of jewelry and cut gems are carried out.
According to the company, about a hundred employees work in the jewelry and cutting industry. Jewelry stores "EPL Diamond" are located throughout Yakutia, as well as throughout Russia. The head office of the company is located in the city of Yakutsk, the capital of the Republic of Sakha.
Unique technologies
Deserving special attention are some of the unique technologies introduced at EPL Diamond. Yakut diamonds are processed on the most modern equipment. The production process is built taking into account the latest developments of Russian and foreign scientists.
The enterprise has long introduced suchadvanced technologies such as Megascope, Oji and Sarin, allowing you to get the perfect cut.
Jewellery
Yakut diamonds "EPL" - the basis for unique jewelry produced by the company. The jewelry production is equipped with the latest technology, including the Solidscape prototyping system and the Jewelcade 3D modeling casting machine.
During the first year of EPL Diamond's existence, Yakut diamonds were produced in relatively small quantities. Their total cost was 20 million rubles. The next year showed that the company's specialists increased this figure by six times! According to the company, 2010 brought even more good results - the amount of jewelry produced reached 912 million rubles.
Assortment "EPL Diamond"
Yakutian diamonds become the basis for a wide variety of jewelry. Jewelers frame them in platinum, white and yellow gold. Engagement and wedding rings, earrings, bracelets, necklaces are very widely represented in the company's catalogs and in the windows of specialized brand stores.
The stronger sex is not overlooked either: the company offers sparkling tie clips, cufflinks, rings, rings and more.
Everyone understands perfectly well that a diamond item is not just an ornament. And not even just a status thing. In a certain sense, it is also a good investment. According to the companyEPL, Yakutian diamonds, whose prices are unlikely to fall in the coming decades, could be an excellent way to invest. That is why a special line of the company was developed, which deserves close attention. It was created especially for children. It includes tiny earrings, thin chains and bracelets, crosses - in a word, everything that can be presented to a child. "My first diamonds" - this wonderful series of jewelry bears such a proud name.
Constructor
The company gives everyone the opportunity to feel like a jeweler-designer. For this, a special program "Designer of jewelry" was created. The customer himself can choose the shape and thickness of the ring, as well as the metal from which it will be made. Next comes the turn of the stone. Yakut diamonds "EPL" have several types of cut, thanks to which each client can choose what he likes best. The customer will be able to choose not only the shape of the stone, but also its weight, shade, clarity.
When forming a ring or earrings, the client immediately sees their value. The price of stones depends on the purity, size, cutting method and ranges from 300-900 thousand rubles per carat. The cost of rings with diamonds is from 3,400 to 2,000,000 rubles.
"Flaming Ice" - a unique author's cut
The patented method of cutting "Flaming Ice" is a development of the company "EPL Diamond". Only the highest quality stones with high levels of transparency, clarity and color are subjected to this cut.
"Flaming Ice" is one of the company's calling cards.
Trade network
Over the years of the company's existence, a huge trading network "EPL" (Yakutian diamonds) has developed. Moscow ranks first among Russian cities in terms of the number of jewelry stores of this brand, at the moment there are 12 branded stores in the capital. Representative offices are also open in Novosibirsk, Kazan, Vladivostok, Khabarovsk, St. Petersburg and many other large Russian cities.
Supplies have also been established abroad. Yakut diamonds and products with them are sold in Israel, China, USA, European countries.
