Diamonds mined in Yakutia are world famous for their purity, size and uniform structure.
EPL Diamond mines diamonds from its own mine and cuts diamonds in its own workshops. This company is among the top three in terms of the number of stones exported abroad.
The history of the company began in 1994, when Pyotr Stepanovich Fedorov founded a production laboratory, where the first mined diamonds were cut. Filigree cutting of the most difficult stones was also carried out here.
In 1997, EPL Diamond joined the Israel Diamond Exchange. This is the largest exchange, which only the most professional participants in the diamond market and the production sector can join. No other Russian company has been so honored.
In 2006, the structure of the company has undergone major changes. In addition to the fact that the production itself was modernized and completely updated, it is essenti althe staff of permanent employees increased, and it was decided to open its own trading network. The company's stores have opened around the world.
EPL Diamond is currently the largest manufacturing holding and includes several divisions:
- mining and cutting plant, which is engaged in the direct procurement of raw materials: natural diamonds at its own mines;
- factory that manufactures jewelry "EPL Jeweler" using their own diamonds;
- chain of stores that sells jewelry, as well as cut diamonds and other stones.
The main office of the company is located in the Republic of Sakha, in the city of Yakutsk.
The production lines use the latest technology of Russian and foreign production, which allows you to get an accurate and perfect cut of the stone.
The diamonds of NPK "EPL Diamond" are framed in a worthy setting: gold of any color and platinum. The factory's artists try to make jewelry with elegance and openwork, so that the metal additionally emphasizes the luxury of the stone. The shops sell luxurious rings and earrings, engagement rings, exquisite necklaces, bracelets and more.
In addition to colorless diamonds, the company offers its customers luxurious colored diamonds that are found indeposits are quite rare. The owner of such a product can be proud of it and pass it on by inheritance.
Diamond products only become more expensive over time, so investing in stones is quite profitable and is in demand among investors.
Quite an interesting collection with diamonds for children, which is called "My first diamonds". The stone in such products is small, and the products, at first glance, are quite simple and concise. Little fashionistas will appreciate elegant pendants on a chain or earrings from EPL Diamond. Feedback on the quality of the children's collection is only positive. Many consumers note that earrings and chains have a fairly reliable lock that does not unfasten. Now the child will not lose a valuable piece of jewelry due to an unbuttoned clasp.
The company offers its customers to use the jewelry designer on the official website. The client chooses the parameters of a piece of jewelry: metal, color, shape and size of the stone, type of cut and design method - and immediately sees the cost of the future piece of jewelry on the website. Here you can choose the purity and weight of the stone, shade and unique shape. By creating jewelry in this way, the client can get a unique piece of jewelry, which will not have an analogue in the whole world. The service is very convenient, since the customer can place an order on the website and pick it up in the store.
Flaming Ice Cut
The method of a very spectacular and complex cut "Flaming Ice" was invented by Yakut masters, employees of the EPL Diamond company. This cut is distinguished by its unique precision and filigree, and not a single master in the world could repeat it. This type of cut is the pride of the Yakut company. Not all stones lend themselves to such a cut. Only every tenth diamond can become raw material for Burning Ice. The cost of such a stone differs significantly from other diamonds, and only true connoisseurs can afford such a product. You can talk about such a product as much as you like, but you need to see a unique cut once and evaluate it with your own eyes.
A woman does not buy diamond jewelry every day, because this purchase is not at all budgetary. Usually, a piece of jewelry is purchased on the eve of some event in life, remains with the owner for life, and then is passed down from generation to generation as a family heirloom. That is why women expect special treatment in the jewelry store. For the seller, selling earrings, rings and necklaces is just a daily job.
Working in the company is hard, but the wages are set quite high by the management of EPL Diamond. Customer reviews about the store are varied. Very often on the network you can find negative opinions caused by inappropriate behavior of employees. Someone was obsessively offered to purchase this or that product, someone was ignored, because they wanted to purchase a more budgeta product, and someone was refused to perform any work, for example, a request to insert into the setting not a diamond purchased from the company, but their own semi-precious stone.
Unfortunately, such an attitude of sellers to the buyer can be found in any store, but it is especially noticeable when the purchase is associated with a reverent event in life. Only a few negative reviews about unfriendly employees of the company are lost in the stream of enthusiastic, but still present.
In terms of the quality of products from the EPL Diamond company, customer reviews on the network are only positive. Someone especially notes the long service life of the ring without scratches on it, someone praises the high-quality fastening of the stone, which allows the use of products in everyday life, and someone notes reliable locks that are difficult to unfasten even just to remove the jewelry. But you can’t accidentally lose an expensive piece of jewelry.
The EPL Diamond company (Yakutian diamonds) constantly receives feedback, and customers especially highlight several related services. Many customers speak positively about such a service of jewelry stores, which consists in polishing jewelry. Many customers note that the company provides discounts for future purchases in the network of jewelry stores of the Yakut brand using a discount card. After reading numerous reviews about the company, one gets a positive impression of the product, and one wants to take a closer look and purchase it.
Reviews from company employees
Working employeescompanies usually rarely leave reviews about it, this can only happen under the influence of some emotional event. Negative reviews are based on the behavior of superiors who allow themselves to connect their own emotions at work. It happens in every company, and dealing with stressful situations is one of the main criteria for hiring a new employee.
Of the minuses of the EPL Diamond company, reviews about the employer reflect a rather serious struggle for customers, since the salary directly depends on the level of sales. This was especially felt by employees whose labor activity took place in not the most visited stores. The competition among the staff was very noticeable, and it was quite difficult for emotionally dependent people to withstand it.
Of the advantages, employees emphasize a completely white salary, a convenient work schedule and a young team. It is very profitable for a novice employee to start working in a large company, as there are examples of experienced workers, as well as quite large career prospects.
Especially enthusiastic about the company "EPL Diamond" reviews of employees are left by young girls who have just started their careers. A fairly decent salary for an intern, a convenient schedule and the ability to look up to experienced colleagues allowed them not only to start working full-time, but also to gain valuable experience.