Many women, having heard the phrase "Selective" for hair, will not immediately understand what it is about. But experienced hairdressers who know a lot about cosmetic hair care are well aware of such a trademark as Selective Professional.
Even taking into account the fact that this professional cosmetics from Italy appeared on the Russian market not so long ago, it has already received universal recognition among stylists and hairdressers. After all, it was under this trademark that the innovative product "Selective" (hair dye) was released, the palette of which will surprise even the most demanding client.
A bit of brand history
Today, the Selective Professional trademark has become a full-fledged brand that does not lose its position with the advent of new competitors. Moreover, she even had followers. Hair after using similar professional cosmeticsbecome simply chic, completely transforming the appearance of a woman. And it's worth a lot.
The creator of the now prestigious and affordable brand Selective Professional is the Italian company "Tricobiotos", which has been producing cosmetic care products for women's hair since 1982. Although this wonderful cosmetics came to the CIS countries only a dozen years ago.
Paint "Selective"
Selective Professional presents a wide range of products such as hair dye. Due to the presence of beeswax and minerals, the components of the product give the hair a bright and rich color, and in a wide palette, any woman will find her only favorite shade. The color scheme includes about seventy shades of such a unique product as "Selective" (hair dye). At the same time, hair can be lightened by almost six tones on its own.
By the way, the paint is able to cope with gray hair, because "Selective" for hair, even half whitened, is perfect. To achieve the most convenient and correct selection of the desired shade, the paint is divided into tones, for example, "gold" or "mahogany".
Why should I use Selective paint?
The popularity of cosmetics "Selective" for hair is undeniable. Hair tolerates such a gentle paint perfectly. And women don't need a better argument. But there are a few more benefits to thesecoloring agents. Here are just a few:
1. The composition of the paint does not contain ammonia, which is very harmful to the hair and the body as a whole.
2. Considering the fact that the Selective coloring agent is a permanent one, it does not fade for a long time and provides color brightness, which is about a month and a half (that is, until the roots begin to grow) for a composition such as Selective paint for hair. During this time, the hair retains a lively rich shine.
3. The composition of the dye includes fruit fatty acids and cereal proteins, which, along with the dyeing process, allow you to restore the structure of the hair and emphasize their natural beauty.
4. Do not be afraid that gray hair will not be painted over when using a cosmetic product such as "Selective" (for hair). When applied, hair acquires an even color along its entire length. No one would think that a woman's body lacks melanin.
Selective Professional shampoos
There is a large selection of different shampoos "Selective" for hair. At the same time, hair can be nourished, moisturized, strengthened, cleansed and even fortified. When choosing a suitable care product, it is necessary to be guided precisely by the condition of the bulb. The hairdresser will do an excellent job with this task and will select the shampoo that best matches the structure of the client's hair.
It is best to apply the entire line of carehair. The best option is if you also wash your hair with a special shampoo after using Selective hair dye. This is the only way to achieve the perfect alkaline balance of the scalp and hair.
Don't worry if your hair is not in the best condition right now, because the Selective line of professional hair care will fix the situation. After all, the constant use of properly selected cosmetics guarantees the best result. A large number of women have already seen this from their own experience. And you have such an opportunity. To believe or not to believe? Everything now depends only on you!
