Japanese brand Shu Uemura has been on the cosmetics market for a relatively long time and is popular with customers around the world. Thanks to a wide range of caring and decorative products, the products are used both by girls at home and by world-famous makeup artists.
About cosmetic brand
The company is named after the founder, a well-known makeup artist, and the products entered the commercial market in 1967. The cosmetic brand includes a large number of products for face and body skin care, hair care, as well as decorative products for creating makeup. From the entire range, according to reviews of Shu Uemura, one can single out an absolute bestseller that is in demand all over the world - hydrophilic oil.
The philosophy of the company is that natural beauty should come first, and not tons of decorative cosmetics on the face. Therefore, the manufacturer seeks to create means for preserving andmaintaining he althy and beautiful skin. The cosmetic company produces products that are quite versatile for all girls and multi-functional.
Assortment
Cosmetics company creates high quality care and beauty products, and they are aimed at solving many skin problems. The range includes products for removing makeup, deep cleansing, toning and moisturizing. There are many hair care lines that can quickly restore the structure.
The range of decorative cosmetics includes products for toning, eyebrow and eye make-up, as well as excellent quality lipsticks and glosses. Reviews of Shu Uemura show that buyers highlight some of the best care and decorative products from this manufacturer:
- Revitalizing hydrophilic oil.
- Hydrophilic oil for oily and combination skin.
- Foam for washing.
- Shampoo for colored hair.
- A leave-in styling cream.
- Lightbulb foundation fluid with sponge.
- Eyebrow shadows.
- Brow tint.
Repairing Hydrophilic Oil
This product is the best seller of the Japanese cosmetic brand, according to buyers, due to its high quality. Shu Uemura oil reviews show that it copes with all the tasks and effectively cleanses the skin. There are six types in the line, but only two are in demand among buyers. This oil is suitable for all skin types, enrichednatural oils and formulated for daily use.
Girls in reviews of Shu Uemura hydrophilic oil claim that they choose it due to its composition. It includes 8 natural oils - jojoba, olive, shea, corn, soy, camellia, ginger and saffron, as well as pearl proteins and algae extract. It is aimed at deep cleansing of decorative cosmetics and impurities, intensive moisturizing, protection against any factors, rejuvenation and softening of the skin. Shu Uemura Ultime 8 reviews show that the most effective way to use it is on dry skin, as it turns into a soft emulsion when it comes into contact with water.
Girls note that with regular use, the face becomes smoother, the pores are cleansed, the number of black spots is reduced, age-related changes are smoothed out and the appearance of imperfections is prevented.
Hydrophilic oil for oily type
Many owners of such skin are afraid to use such products in their care, because they are afraid of causing excessive sebum production. However, judging by Shu Uemura's reviews, the hydrophilic oil is designed with the needs of the oily type in mind. This tool has a light texture that does not clog pores and does not cause imperfections. The composition of the oil includes safflower oil, extracts of cinnamon, cherry and sakura leaves. It has cleansing, antibacterial, anti-inflammatory and regulating properties.
Girls in reviewsShu Uemura PoreFinist2 Hydrophilic Oil claims to instantly remove make-up and impurities from the skin, improve natural tone, mattify, tighten pores and soothe irritation. The manufacturer recommends applying a small amount of the product in the palm of your hand, evenly distributing it over the face, massaging with wet fingers to remove impurities and rinse with warm water.
Foam Cleanser
According to the manufacturer, this tool is designed for gentle care for oily and combination skin. For effective care, it is recommended to use foam in the morning, and hydrophilic oil in the evening. Reviews of Shu Uemura cosmetics show that the product is able to deeply cleanse the skin - prepare it for subsequent care. This remedy soothes irritations and reduces redness.
Convenient packaging with a dispenser turns the liquid into a persistent foam, and one or two pumps are enough for deep cleansing. The composition of the product includes mild cleansing ingredients, extracts of plants and fruits, as well as moisturizing ingredients. Foam for washing does not dry the skin, does not leave a sticky film and has a pleasant, unobtrusive aroma.
Shampoo
A huge range of caring hair cosmetics allows you to quickly find the right product. Shu Uemura sulfate-free shampoo, according to customer reviews, is perfect for owners of dry, dyed, damaged hair types. It is often used by stylists in beauty salons after using chemical compounds onhair. Ingredient list includes rose oil, goji berry extract and conditioning agents.
The consistency of the shampoo is quite liquid, it quickly turns into foam when combined with water, it is easy to apply and quickly rinsed out of the hair. Girls in the reviews note that with regular use, the need for constant coloring of the length is reduced, which leads to overdrying. Color stays bright and rich for months, leaving hair soft, detangled, shiny and easy to style. A large number of reflective particles gives them a beautiful he althy shine. Shampoo does not contribute to premature pollution and absolutely does not dry hair.
Leave-In Styling Cream
The manufacturer claims that this product is aimed at deep moisturizing, restoring and protecting hair with constant use of thermal devices. It can be used for any type of hair, it does not stick together and does not "greasy". The cream contains silicones, glycerin, white tea extract, plant extracts and sunscreens. The Art of hair Shu Uemura line, according to customer reviews, is one of the most effective of the entire range of this brand.
The consistency of the leave-in is a light cream that spreads quickly and easily over the entire length. It has a light, unobtrusive aroma, "does not conflict" with perfume and quickly disappears. The manufacturer recommends applyingleave-in cream before each use of thermal devices. Convenient packaging with a pump allows you to control the consumption and makes the product quite economical. It can be applied to both wet and dry hair. It makes them softer, smoother, shiny, absolutely does not weigh down and does not stick together. The cream creates a weightless protective film against high temperatures and other external factors.
Tonal Fluid
This cosmetic brand was one of the first to release a foundation complete with a special antibacterial sponge. Shu Uemura foundation, according to makeup artists and customers, is the most popular all over the world. It has a light texture that creates a weightless, but very resistant coating and removes absolutely all imperfections. The palette of shades includes 7 tones, which makes it easy to choose the right one for every girl around the world.
Professional sponge made of high quality antibacterial material allows you to quickly and evenly distribute foundation over the entire face. The decorative product has excellent durability and stays on the skin for 12 hours. Girls claim that it does not clog pores, does not cause allergic reactions and is easily washed off with any makeup remover.
Tonal fluid deeply moisturizes, creates the effect of beautiful, radiant skin, absolutely not felt and does not create discomfort. The only drawback is that it does not mask bruises under the eyes. Therefore, it is necessary to use a concealer to createperfect look.
Eyebrow shadows
This product is very popular with makeup artists around the world. The Shu Uemura Eyebrow Palette is one of the most versatile brow palettes out there and can be used to create a natural look. It contains two shades of shadows and two applicators for applying and blending pigment. The shades are made for blondes and brunettes, which makes this palette very versatile.
To create a natural eyebrow makeup using Shu Uemura shadows, according to makeup artists, you must follow the following application technology:
- using a darker shade, you need to draw the base and tip using a special brush in the kit;
- apply a light color to the beginning of the eyebrow with the same brush and blend the shadows with another sponge to create a smooth transition;
- use a special gel and fix the result.
Girls in the reviews note that the shadows are highly resistant and remain on the eyebrows throughout the day. The palette is equipped with a small mirror - for eyebrow shaping anywhere. Shadows do not crumble and do not create the effect of "dirt" on the skin.
Eyebrow tint
This tool appeared relatively recently on the cosmetic market and is aimed at creating a lasting makeup. The palette of shades consists of four shades suitable for all skin and hair colors. The brush is quite comfortable, according to Shu Uemura reviews, it allows you to quickly and easily apply pigment onthe entire surface. Tint creates a natural look within a few days. To update the intensity, it is necessary to tint, but the result is more durable than with other cosmetic products.
The huge advantage of tint is that it colors not only the hairs, but also the skin. Therefore, many buyers prefer this tool for persistent eyebrow shaping. To remove pigment from the skin, use hydrophilic oil or professional makeup removers.
Conclusion
Japanese cosmetic brand Shu Uemura is famous for its high quality products, natural composition and a large number of properties. Caring and decorative products are in demand among buyers and professional makeup artists. Cosmetics do not differ in budgetary cost, but, according to buyers, you can pay a little more money for high quality.