Street fashion develops and gains fans after demonstrating a trend on the streets of a big city. The legislators of this bizarre fashion industry are top models, socialites, Internet bloggers. Some fashion trends go unnoticed, while others are instantly picked up by the townsfolk, but after two or three months they almost completely disappear and are forgotten. No stylist can predict the popularity of a particular model in advance.
What is street fashion
There are two versions of the emergence of this fashion trend. In accordance with one of them, street fashion originated in the 50s of the last century in Britain, according to the second version - in the 80s in Japan. The main source of new trends are famous young people, for example, models, actors, TV presenters, Internet bloggers, but there are also representatives of the older generation among them: fashion glossy editors, famous fashion models in the past and Hollywoodactresses. Appearing on the street in an interesting outfit and caught in the eye of the paparazzi lens, they set a new fashion trend that instantly becomes popular among fans.
Street and high fashion often borrow ideas from each other, forming a successful union of comfort and good taste. The latest trends from the pages of magazines and fashion shows are adapted to everyday life, becoming more understandable and acceptable to ordinary urban fashionistas. Over time, this fashion trend became an independent trend and received a new name - street-style, which translates into Russian as "street style". The most striking and diverse street-style is represented in large metropolitan areas, which are considered the capitals of fashion: Paris, New York, London, Milan, Tokyo.
Street style phenomenon
Photos of street fashion instantly scatter on popular Internet sites and acquire the status of trends. This phenomenon is carefully studied by experts. Even one or two decades ago, fashionistas and fashionistas sensitively listened to the recommendations of famous couturiers and stylists, but today the leading representatives of the fashion world have lost power over the minds and hearts of fans. Designers, fashion photographers and editors of famous fashion magazines themselves go to the streets of cities in search of new ideas. Models, actresses, fresh bloggers become "experts", dictate the development of fashion trends, often appearing on the pages of gloss as a style icon.
Suchtrendsetters of street fashion are welcome guests at the shows of world couturiers. Their opinion has weight, and advice is perceived as a guide to action. Most likely, this trend will continue in the future, because even high fashion is becoming more and more democratic, becoming closer to ordinary city girls "of the people".
What is the secret of street-style popularity
Rules and conventions are alien to street fashion, on the contrary, it completely ignores generally accepted norms and laws. For example, a few years ago it was considered bad form to wear sandals with socks, but today this trend is popular and very common. In outfits, it is customary to combine expensive branded items with outfits from democratic brands, mix colors and prints, combine incongruous styles and trends. At the heart of street fashion looks is casual casual style, which is joined by sporty, romantic, glamorous or business elements. Her main rule is comfort and freedom of expression, which is why street-style has become so popular.
Differences and features
Street fashion in spring is very different from autumn: trends appear and instantly become popular, and then just as quickly disappear. Big cities have their own fashion flair.
Romantic outfits are popular in Paris, avant-garde is popular in London, ripped jeans and oversized jeans are popular in New York, and in Tokyo there are several trends at the same time: here on the streets you can find a wide variety ofcostumes, such as Victorian or anime-inspired.
Street fashion is incredibly popular both in summer and winter. Comfortable outfits with an interesting twist, presented to the world by bloggers or actors, can be found anywhere in the world. In the era of globalization, even fashion is becoming omnipresent and trends are gaining worldwide popularity, although each city has its own unique characteristics.