Experienced in decorating - this is how the term "cosmetics", which came from Greece, is literally translated. For the first time this word was used during the International Exhibition of Perfumery in Paris, held in 1867. Today, any person associates it with skin, nail, and hair care products. It so happened that now organic cosmetics are gaining more and more popularity. High-quality natural cosmetics, as a rule, are made by hand, but at the same time they are an unstable substance that has a limited period of use and storage. Women who rely only on their opinion when choosing, and do not consult specialists, most often choose the most advertised product. This approach is usually erroneous, since expensive cosmetics are not always of high quality.
How to choose?
How to choose cosmetics based only on reviews of other buyers and ratings? Why ratings? Because at the moment there is no single ranking table of natural cosmetics in the world. However, you can trust several independent research centers that study them. According to the test, which was conducted by the Russian Scientific Cosmetology Society, cosmetics of the LN-Cosmetics brand took the first place. Also excellent results were shown by such brands as "Taiga Istok", "Detsina Recipes" and "Live Cosmetics of Siberia". The study covered almost all brands. At the same time, the chemicalization of the product and the generation number were the main criteria. The first reflects the naturalness of the product, and the second - the chemical nature of preservatives and their quantity. Thus, such well-known brands as Weleda, Zepter, L'AMBRE Limited, Dove and Oriflame took 23rd, 81st, 96th, 103rd and 203rd places.
Long-term prospects
Women around the world have begun to realize that natural cosmetics are not able to give the maximum effect in a matter of days, but at the same time they are better for the long term. Consider the most popular brands among girls and women. The first will be natural cosmetics brand LUSH. This brand appeared in 1994 in the capital of Great Britain. All cosmetics of this company are made by hand and sold in special eco-friendly packaging. At the same time, it is made only from natural ingredients, without preservatives and synthetics. The next company, called BODY SHOP, also originated in the UK, but much earlier, in 1976. As practice shows, this company is the most ethical in the world, as it does not test its products on animals. She created a charitable foundation to participate in a program to support suppliers of natural ingredients for cosmetics.
Real brands
The next company opened in 2012 and is the largest representative of natural cosmetics in Russia - NATURA SIBERICA. The cosmetics of this brand contain the maximum amount of natural substances and the minimum amount of synthetic ones. Russian-made cosmetics of this company are quite popular outside the country. The advantage of NATURA SIBERICA is that its prices are much lower than for Western counterparts.
Another natural cosmetics - brand L'OCCITANE. The history of this company begins in Provence (France). Since 1976, the company's products have been manufactured only in this region. Representatives of L'OCCITANE constantly participate in charity events, support women in various countries, fight diseases associated with the visual apparatus, and help preserve the disappearing traditions of various cultures. The founder of the company is Olivier Bossan, who draws inspiration from the Mediterranean "art of living".
The ORGANIC SHOP brand is famous for the most severe selection of components for its products. Products that contain parabens, mineral oils, GMOs, silicones are completely excluded. In addition, Organic Shop is the only company that is ready to return the full amount for a product that does not suit the buyer. Every month, 5% of store revenue is donated to charity. Decent quality and affordable prices - that's what organic cosmetics brand Organic Shop is famous for today. Another representative forindustry - MELVITA. Natural cosmetics, oils - that's what is created by the founder of the company named Bernard Chevia, who is a biologist and beekeeper. He, in addition to being a supporter of the use of rational resources, protests against the use of animals for testing cosmetics and the use of chemical components.
Which makeup is the best?
What is the best natural cosmetics? How to independently choose a useful product that will not harm the hair, skin and body? And what do you need to know to distinguish effective and harmless cosmetics from fakes? Today, many well-known manufacturers are trying to convince the buyer that it is their products that are the most effective and almost 100% consist of natural ingredients. Bright green packaging, invented quality marks and seals - all these are tricks for deception. They force you to choose one or another brand on a subconscious level. The first thing you should pay attention to is the cost. Like it or not, today it is almost impossible to find cheap natural cosmetics made only from natural ingredients.
What makes natural cosmetics different?
It is generally accepted that organic cosmetics should consist of 80-90 percent of natural ingredients. In fact, these are normal numbers, since it is practically impossible, for example, to create a cream without chemical binders orderived elements. At the same time, raw materials must be grown in an ecologically clean area and should not be subjected to additional chemical processing. The use of animal fats or oils is also highly undesirable. But the presence of vegetable juices, essential oils, lanolin, herbal and flower extracts, beeswax is very welcome.
What's important?
Be sure to pay attention to the expiration date. Organic cosmetics are generally good after opening for one year. If there are other numbers on the package, it means that non-natural preservatives have been added to the product, which extend the shelf life. They can be hazardous to he alth and can provoke various skin diseases. At the same time, the best natural cosmetics contain wax, lecithin, vitamin E and essential oils. They are, in fact, natural preservatives. Natural cosmetics brand NATURA SIBERICA contains these components. You can trust manufacturers who have quality standards such as BIO, BIDH, AIAB, NPA.
How to recognize quality cosmetics yourself?
You can also recognize high-quality natural cosmetics by color and smell. As a rule, it is almost always colorless. Natural colors for organic cosmetics are light pink, pale yellow and beige. The smell of natural cosmetics is neutral, it may slightly resemble the smell of a pharmacy or essential oils. If the cosmetic product has a poisonous color, then it contains dyes. Irregular consistencyis not a sign of poor quality, but rather the opposite. This indicates the absence of thickeners in the composition.
Where to buy?
Experts recommend buying cosmetics in specialized stores, on the official website, but not in supermarkets. Hand-made cosmetics, the so-called hand-made, are also beginning to be in demand. Organic cosmetics will never contain ingredients such as methyl dibromoglutaronitrile, sulfates, formaldehyde, detergents and any ingredient that ends in -an, -ol, -ene, -at.
Disadvantages of natural cosmetics
Despite the fact that natural cosmetics have many positive qualities, there are also disadvantages. First, it is consumed much faster. Secondly, ecological shampoo does not give shine, sometimes it does not wash hair well enough, since it does not contain silicone. Thirdly, it is imperative to follow the rules for storing such cosmetics, since they can quickly deteriorate. Fourth, natural cosmetics cannot be cheap. Of course, this happens, but only in rare cases - from young manufacturing companies that are just learning to make quality products. Low price - that's what a beginner manufacturer of natural cosmetics can offer.
