Niche perfumery is what haunts modern women. Aromas that belong to this category are unique, luxurious, inimitable. Every connoisseur of such creations is well acquainted with the works of a brilliant perfumer named Serge Luten. "Shergi" is one of its brightest specimens, which did not leave anyone indifferent.
Oh, that's a great name…
Perhaps the name of Serge Luten did not resound throughout the world like Coco Chanel or Christian Dior. Perhaps this designer and perfumer has not become the "pop" that everyone wants to get. But true gourmets who know what quality is, what beauty and uniqueness are, are familiar with all the works of this brilliant author firsthand. What is his creative life like?
In the early 60s, Luten, being a simple photographer, became interested in fashion. He began to collaborate with magazines such as Harper's Bazaar and Elle, creating images for the models who were shot for their pages. She did makeup and hair, picked up accessories, createdimage integrity. Ten years later, he received an offer from the greatest brand Dior, and he accepted it.
Serge developed a grandiose cosmetic line, which at that time became a breakthrough in the beauty industry. At the dawn of the 80s, Japanese obscure brand Shiseido also hired Luten in the hope that he would boost their ratings. And so it happened - the company became incredibly popular all over the world. Having earned such a grandiose experience, the stylist decided to go on an independent voyage…
The beginning of a perfumery career
The first fragrance Serge Luten developed back in 1982 for the brand Shiseido, and it came out under the name Nombre Noir. It was then that the designer realized that he really wanted to develop perfumery and in the early 90s he set about a new business. He formed his own company, which was named Parfums Beaute Serge Lutens, and immediately turned to the production of niche fragrances.
From the very beginning they were unique. They contained seemingly simple notes, but non-standard combinations and dosage made the perfume simply amazing, bewitching and unlike anything else. During the 90s, Luten did not produce too many copies, but even those bottles that you can count on your fingers scattered around the world at lightning speed, and the demand for them grew and grew. Therefore, at the dawn of the new millennium, the brilliant author came to grips with this matter and did not fail.
Creating a legendary fragrance
In the line of perfumes from SergeThere are no copies of Luten similar to each other. Each of the bottles has such a unique smell that once you try it, you will never forget it. But at the same time, the perfumer has a style - all his works are recognizable, as they are "written in one hand." Perfume called "Shergi" Serge Luten created in 2005, and still the aroma excites the imagination of everyone who hears it. The main goal of the perfumer was to convey an oriental, spicy and hot spirit.
He was inspired by the landscapes of Morocco, the culture and customs of this country. In perfume, the author wanted to capture the spirit of the market, which sells various spices and sweets, the aroma of the hot wind that blows from the desert, the atmosphere of irresistible heat that reigns in the sunny kingdom of Morocco. All this was embodied in a cherished bottle, which became an object of desire for true connoisseurs of beauty.
Name history
The perfume of Serge Luten "Shergi" was named after the name of the wind that often blows in Morocco from the Sahara desert. In this country, local people call it "sherg" or "shark", which literally translates as "east". There is not a drop of freshness or lightness in this wind. It is dusty, dirty, sultry and very dry. Most often, this phenomenon in Morocco is observed in July and August, when the temperature rises above + 40 ° C.
Sherg flies from the Sahara, literally enveloping everything that comes his way. From this wind, houses, objects,cars and other objects that are on the streets. It is simply impossible to walk around the city during the sherga period - it will get into your mouth, nose, and ears. These dry and sultry air masses move west across the shores of the Atlantic Ocean and fly over the water, reaching the Canary Islands.
This is a unique natural phenomenon that blends with the aromas of an ancient oriental city, the perfumer decided to conclude in one of his creations. As a result, Serge Lutens' Shergies are incredibly hot, even sultry, spicy, sweet, deep and full of perfume.
External data
Niche perfumery is always inexpressive packaging and very deep content. "Sherg" from Serge Luten is no exception. The ingenious master always poured his fragrances either into barrel-shaped bottles or into almost flat rectangular bottles, and our "favorite" fell into the second category. This type of bottle is made of very durable glass, has a decent weight, but is completely transparent.
In the center there is a sticker also of a rectangular shape, on which only the name of the creator and the name of the fragrance are written, as well as the brand logo. Everything is very restrained, minimalist and stylish. The neck of the bottle is very narrow, it is topped with a simple round splash cap, but if you wish, you can put a spray bottle (it is sold with a bottle), on which you will put on a tall and narrow cylindrical cap.
Her color isa mix of burgundy and dark brown, very dark and deep, interesting and non-standard. The bottom of the bottle is laser engraved with information about the fragrance.
Description of Chergui Serge Lutens
Very complex, very spicy, very rich and multifaceted aroma. This is the East, with all its history, with all the spices, spices, winds and deserts, which was compressed to an incredible scale and hidden in a small bottle. Everyone hears something new in these spirits. For some, they are a symbol of we alth, luxury and pathos, for others it is a unique eclecticism that can only be found in Morocco, for others, the fragrance is filled with balms and herbs, spices and sweets.
This is a very rich, very sweet and very deep perfume that will unfold on the body throughout the day, and every time you will hear new sounds from it. Serge Lutens Chergui is a combination of history, traditions, beliefs, fashion and even the weather of the East. This is a perfume and not for every day - they are designed for a special occasion, and this case is individual for everyone.
Composition and its features
Serge Luten's "Shergi" fragrance is rarely understood by users by notes and ingredients. It is most often described by the olfactory impressions it evokes. So, what do lovers of these spirits tell us? First of all, they are sweet. Then comes a very tart and rich balsamic base, followed by a hint of tobacco and honey. All this is backed up by powdery and ambery accords,that create a sense of unity throughout this spicy-sweet symphony.
But still, we want to know exactly what ingredients are sealed in Chergui by Serge Lutens, so we present to your attention the olfactory pyramid:
- Top notes: iris, honey and tobacco leaf.
- Heart notes are amber, musk and sandalwood.
- Base: rose, incense & hay.
According to Fragrantica, Serge Lutens' Shergies first of all give us the aroma of tobacco and honey, and then amber and musk appear. All other floral and spicy notes are revealed at the very end. But in practice, much depends on the type of skin and body temperature. That is why this perfume is niche, because it plays on each person in its own way.
Impressions
The most complete description of the perfume from Serge Lutens "Shergi" can only be based on the impressions they generate. And they give rise to truly fabulous pictures in my head. The East is mainly drawn - cherry cigars, a strong and dry wind, spices that smell in the market, spices that are put into food, tobacco that is crammed into a hookah, and honey as the highest point of pleasure. This cycle is complemented by simple flowers, but with a very deep and non-standard smell - iris and rose.
In most cases, the first notes of "Shergi" are honey and tobacco, and ambergris appears immediately after them. This is the sweetest and most painful "kit" that makes the fragrance recognizable. After that it starts"play" incense. But here it is not at all the same as in other oriental perfumes. In "Shergi" incense is dry, tart, appears in the form of a kind of haze, envelops and makes the head spin with pleasure. In general, another smell emanates from the perfume - burnt leaves and hay. These are again dry notes that make the perfume even more tart and balsamic.
Gender
Most niche fragrances are included in the unisex category. Some of them are really flat and suitable only for the gym. But Chergui Serge Lutens perfume for men and women is a fairy tale that is read differently on everyone. Most often, the beautiful half of the population buys them for their collections, mostly lovers of gourmand smells. On women, this perfume is revealed first of all by its most sophisticated notes - flowers, honey, amber and tobacco.
When it comes down to the base at the end of the day, the perfume gets a little rough, takes on a masculine hue, but still continues to smell sweet on a woman as a real lure for everyone around. But in the strong half of humanity, "Shergi" immediately envelops the most painful and harsh notes. This is tobacco, and sandalwood, and incense, and hay. The flowers are almost inaudible, but the woody and musky notes are heard at full volume.
Length and sillage
According to these points, Serge Luten never makes mistakes, and if we are talking about such a rich and rich aroma as Shergie, thenit's not worth worrying at all. The fragrance is able to last on the skin for more than 12 hours, while approximately every hour it will reveal a new note for you. On clothes, perfumes are fixed in the "form" of amber and honey, that is, they cling to sweet notes, and last until the next wash. It is not recommended to apply perfume on the fur, as it will not go anywhere, and if you want to use a different scent, you will get an unpleasant mix.
Chergui's train is literally playing hide-and-seek with you. It all depends on the air temperature: if it is warm, then the perfume is fragrant, literally enveloping you and everyone who is nearby. Well, if the air temperature drops, then the aroma "tightens its tail", becomes more intimate and almost imperceptible to others. If the temperature is too high, perfume can cause a headache - keep that in mind.
Winter or summer?
This question is extremely rhetorical for all lovers of this fragrance. At first glance, it seems that after all, "Shergi" is Morocco in its purest form. That is, perfumes must definitely be summer. But alas, you will not be able to wear this balsamic powdery smell in the heat. It will simply suffocate you and make you constantly moan from a headache. But with the onset of autumn, and even better - winter perfume seems to bloom.
At low temperatures, they seem to warm you, bring you back to the bygone summer, give you hope that everything will happen again and you will again enjoy sunsets in the desert and spices at the local market. Despite its frankly summery and sultry oriental notes, the perfume has become a re althe standard of winter and autumn for all domestic young ladies.
Relevance
When choosing a perfume, a very important criterion is also their belonging to day or evening. We could say that "Shergi" is a spicy oriental perfume that can only be worn in combination with luxurious toilets, but we can't do that. This is because this is not a standard smell of luxury and grandeur, not the scent that will complement a branded evening dress from the latest Dior collection. The perfume is exquisite, eclectic, oriental and very unusual.
It would be more correct to say that you need to wear them in accordance with the style and state of mind. If you are a creative person and work in the same creative company, then you can wear Chergui to work, combining them with unusual suits. You can also "wear" this fragrance on a date as an addition to a romantic and a little detached from this world image. And of course, as the reviews confirm, Serge Luten's Shergie is beyond age. They will ideally "sit" on a young, but stylish girl, and on an aged lady.
Reviews
Chergui by Serge Lutens is a masterpiece that resonated with the public in 2005 and still remains one of the most sophisticated fragrances. The girls who choose it are real gourmets. There are simply no negative opinions about spirits, as they are unique. They may not be understood by lovers of light and translucent perfumes, but real hunters will appreciate themfor the exclusive. A lot of reviews about Chergui by Serge Lutens say that they are secretly adored by men.
It is not uncommon for a wife to buy this simple and at the same time unique bottle for herself, and her husband regularly "baths" in it, attracting the attention of everyone around him. Perfume is amazing, persistent, multifaceted. They take us to the East, make it clear that not only flowers and citruses can smell rich and elegant. This is a legendary fragrance that has become one of the most popular and sought after in the entire Serge Lutens line.
