Tatiana Timofeeva - stylist, blogger and founder of the School of Shopping. Finding any information about the heroine on the Internet, except for the one that she wrote herself, is almost impossible. Unfortunately, reviews about the "School of Shopping" are also provided only on the official website and they are all positive. Whether the courses are really so good will be discussed in this article.
About the author
All the information that was found about Tatyana Timofeevna is on her personal website, so it is not possible to find out whether they are true or not. A shopper with 15 years of experience looks very neat and really stylish. This can be seen from the photo on Instagram of the school. What can not be said about Tatiana's personal account. Photographs lack the aesthetic that a professional stylist should have.
The blogger has an education: she is a stylist and an image psychologist, however, where she studied, Tatyana does not apply, referring to the fact thatthat does not want to advertise the institution. This seems strange, since people who have bought courses have the right to know where the teacher studied.
The stylist also has a family. This is her husband, whom she loves to talk about. By the way, according to Tatiana's description, he is an oligarch who provides her with beautiful clothes.
Student reviews
Everyone can dress well, but not everyone can dress well. Approximately such a slogan is used by ShSh. One of the students assures that after passing her courses, you can learn how to dress fashionably and really stylishly. And most importantly, Tatyana is not just a theoretical teacher, a blogger dresses many people from the Forbes list. Again, this information is taken from the page of Timofeeva herself.
Numerous reviews about the "School of Shopping", which are on the website of the school, are almost the same, and they are all positive. Of course, any blogger does not like negative comments, but they always exist, and Tatyana is no exception. Starting to search for information on the Internet, you can understand that positive reviews end on Tatyana's official pages.
Free Information
On Instagram, Tatyana writes posts in which she shares her observations, fashion trends and useful recommendations. In addition, you can find free lessons that are a trial version of the "School of Shopping". Reviews about them, no matter how strange it may be, are negative.
It would seem that in order to interest the buyer, you need to show him something unusual. Tatiana sodoes not consider, for example, the lesson "Selection of cut and styles" was created from the basics that are freely available on the Internet. For example, to correct wide hips, you need to abandon the textured material in favor of light silhouettes. You can also divert your eyes from the lack by wearing a bright top, throwing on a jacket or cardigan. Exactly the same advice will be in the first place in the search engine if you ask the question: "How to hide wide hips?".
But in addition to negative reviews, many write that there are still interesting points that can be gleaned from free videos. It is also a plus that the information is structured and located in one place.
Early creativity
15 years is quite a long time, and, of course, during this time a lot has changed in the "School of Shopping". Reviews confirm this. Previously, Tatyana conducted her courses offline, and they cost 15 thousand rubles for 2 days. And as the students of that time notice, it was really good. In those days when the Internet was not an encyclopedia on any issue, Timofeeva was admired by talking about how to choose the right wardrobe in accordance with the dress code. She also gave out good content.
After Tatyana changed her direction and went into free swimming, many became disillusioned with her and stopped following her work.
Stylists from ShSh
Tatyana Timofeeva's "School of Shopping" did not always consist of one leader. It turns out that the story began with a team of 5 people, which eventuallyfell apart with a huge scandal.
Karina Anri, one of the stylists, decided to leave the “School of Shopping”, about which she informed “her” clients. But she taught according to the methods of Timofeeva, so Tatyana naturally did not like this situation. Therefore, she published a long post about how she was betrayed, and accused her girls, with whom she worked for a long time, of mediocrity. From that moment Tatiana Timofeeva's "School of Shopping" has become a personal brand.
But, as it turned out, not everything is so simple here. All the participants led the group, so there were unique posts written by stylists, but Tatyana said that these were her personal publications. And she put the names of others only to increase the level of competence in the eyes of subscribers and course buyers. Then reasonable questions arise: “Why then recruit mediocrities into your business?” and “Why can't they be taught when the motto of the courses is that anyone can be taught?”.
"School of Shopping": basic course
The online courses that Tatyana switched to are in great demand, which is why the price for them is constantly growing, although, as noted in the reviews, the program does not change.
45 thousand for the basic course offered by Tatyana, which is 250% more than a year and a half ago. One of the students looked at the program and concluded that it had not changed much, unlike the price.
Stylist courses at the "School of Shopping" have the following program:
- Lesson 1-2. Colors. It tells about what warm and cold shades are. Sametaught for 17 thousand.
- Lesson 3. Coloring. This activity has flashed many times in free access.
- Lesson 4. Color types. This generalized knowledge, taken from lessons 1-3, was also provided for free on Tatiana's YouTube channel.
- Lesson 5. Cut and styles. It talks about logical things, a huge plus is that everything is in one place. Was in previous versions of the course.
- Lesson 6. Basic wardrobe. Here are excerpts from famous stylists, all information is freely available.
- Lesson 7. Jewelry. "School of Shopping" managed to "pack" the lesson about accessories into a rather boring monologue, as noted in the reviews.
- Lesson 8–9. They don't wear it like that. An example of things and styles that have long become an anti-trend. The lesson was also available in previous versions of the course and, as the students note, everything was obvious, from the category “they no longer wear animal skins on their naked bodies.”
Updating courses
Of course, everyone understands that the classes are being rewritten, since Tatyana herself does not look fashionable in her old lessons anymore, the format of the narration itself is not relevant. At the same time, the essence of the information has not changed, there are no new chips that would justify the price increase by almost 3 times.
By the way, a remarkable fact is that the "School of Shopping" plans a men's wardrobe. It will indeed be an interesting course, which is a rarity in today's world. It is very interesting to know what Tatyana will tell about such a direction as men's wardrobe, and what is even more interesting, how much it will cost.
Bone of the lessons most discussed in the reviews is that you can get a warm kit if you add yellow or orange colors, and a cold one if you add blue or blue. Absolutely everyone who is at least a little familiar with art knows this information. It is this fact that irritates the students. But as they say, demand creates supply. And if Tatyana talks about such understandable things, then someone does not know this.
Is this a bad school
Before deciding whether to buy courses from Tatyana or not, you need to familiarize yourself with her work - subscribe to Instagram and read several weeks of her publication. If they do not like and do not charge for the purchase, then it is best to abandon such an idea. But if a person is on the same wavelength as a stylist, then the "School of Shopping" was created just for him. Here is a list of questions to ask yourself before purchasing any course:
- Does the school have an education license?
- What did the teacher graduate from, what is his education?
- What kind of experience does the teacher have and how is this confirmed?
- What achievements do students have after completing the courses? You can find out by visiting their pages on social networks.
- Are purchased items permanent?
- Is the information provided in the free format understandable?
- Can a student afford this cost without limiting their budget?
- What document will be received at the end of school?
That's it, count thisinformation by exposing the "School of Shopping" or not, everyone chooses for himself (just like paying for courses from Tatiana Timofeeva or not).