In 2007, over 70,000 sq. m was opened a new construction hypermarket "Big Bear". Novosibirsk was not chosen by chance to open a store: the regional center with a population of one and a half million people was in dire need of such a trading platform. The opening of the store was a big event in the life of the city.
Assortment
"Great Bear" (Novosibirsk) offers a huge selection of materials for construction and repair. There is everything here to build a house from scratch or turn your apartment into a standard of design ideas. More than 300 stores are located on the huge area of the hypermarket. Among them are branded boutiques offering exclusive goods, as well as budget pavilions that set prices below the city average. For example, the entire basement of the building is occupied by entrepreneurs who supply economy-class furniture. When shopping on the second floor, it is quite possible to furnish a bedroom or nursery with handmade Italian furniture.
At the same time, in the tradeexhibition complex "Big Medveditsa" (Novosibirsk) you can not only make purchases, but also order a full range of services for the installation and installation of equipment, whether it be a stretch ceiling, plumbing or, for example, a fireplace.
Service
The issue of providing first-class service is generally taken seriously here. For the convenience of visitors, a special free bus departs from Kalinin Square every 20 minutes. The equipped high-capacity parking allows you not to worry about the fate of your personal transport while you are shopping. On the third floor of the Bolshaya Medveditsa TVC (Novosibirsk) there is a single credit zone that allows you to quickly and without queues get a loan in any of the seven offered banks.
Services for loading and assembling goods can be ordered in all the stores. Delivery is carried out not only in Novosibirsk, but also to nearby cities and regional centers.
Promotions
Regularly held quizzes and contests are considered the best way to attract more buyers. This is not a secret for the Big Bear shopping complex (Novosibirsk). The drawing of valuable prizes is traditionally held here several times a year. The main condition for participation is the purchase of goods for a certain amount. For example, in 2013, the main prize of the quiz was an apartment in a new building, as well as expensive gifts from the Big Dipper stores. Iphone was at stake in the 2014 raffle5S and other surprises. You can receive gifts not only by becoming a customer, but also by simply subscribing to the store's pages on social networks.
Reviews
For any outlet, the best advertisement is a good customer opinion. According to a survey at a local forum, one of the most popular places for shopping was the Big Bear complex (Novosibirsk). Reviews about the store are mostly positive. Buyers note a huge selection of presented goods of different price categories, the opportunity to purchase everything necessary for repairs in one place. The cafes "Olive" and "Coffee grinder" located in the shopping complex, as well as a playground on the second floor, also deserved a positive assessment. People also like the opportunity to ask questions to online representatives of the store on social networks.
Criticism is most often heard from the lips of young mothers, who note the lack of ramps for wheelchairs and passenger elevators in the building in the Big Dipper. Young people complain about the poor reception of the wireless Internet signal throughout the complex. There are also references to unqualified shop assistants, the poor condition of access roads, and the lack of sufficient free parking spaces.
