At the end of the first half of the 20th century in the German city of Darmstadt, the young master Hans Dotter laid the foundation for the Goldwell company (which means "Golden curl"). The company did not stand still, constantly studying new scientific achievements in the field of beauty. In 1989, as a result of observing the market and looking for mutually beneficial partners, the German and Japanese company KAO signed an agreement to merge into Goldwell. The result is a company that creates high European quality beauty products using modern Japanese technology.
Goldwell products
In order to achieve better results and a breakthrough in the field of hair cosmetics, the Advanced Research Center was established in the capital of Japan. Thanks to his work, the company has received more than 300 patents for innovations in the field of beauty. Currently, Goldwell produces gentle perm products, effective products for hair care and treatment. One of the most popular products is Goldwell, which significantly improves the coloring process.
Appearance in Russia
The company introduced its products to Russia in 2000 and very quickly found loyal fans due to the quality and variety of products. Reviews about the Goldwell paint are the most favorable, and this inspires its creators to even more productive work, new offers for consumers and the development of modern products. The company has official representative offices throughout Russia, which train beauty masters in effective and modern methods of dyeing, perm techniques and the use of hair care products.
Hair dye
"Goldwell" offers a rich line of products for hair coloring. The creators thoughtfully approach the future result and take not only the desired color to create the Goldwell color palette: they take into account the condition of the hair, the structure and associate them with the color type of the future client.
The Silklift Control series dyes hair in a trendy blond at all times. As a result, you get an amazing lasting result in just one procedure. The combination of lotion, brightening powder and stabilizer allows you to achieve the ideal result. The main component is a powder that contains components that protect the hair with silk proteins during dyeing. The conditioner helps keep your hair he althy. Lightening is suitable for all types of hair, regardless of the structure and condition.
NEW BLONDE: Express Blonding
Line of hair colors"Goldwell" caused a real revolution. In just 5 minutes, the hair gets the desired shade. Complex staining is used together with popular highlighting. You can forget about the potentially ugly shade with yellowness that appears as a result of washing out the paint, about the sharp difference between regrown roots and streaked hair. In addition, the palette of colors "Goldwell Blonde" can also be used to refresh previously dyed hair.
COLORANCE - phytolamination
With this line, you can give any shade to your hair and revive your native color. In addition, tinting paint has a healing effect, restores hair by more than 35% and protects it from further actions.
NECTAYA - hair nectaration
Ammonia-free dye penetrates deep into the hair and nourishes it. The composition of the paint includes more than 92% natural ingredients that give the creamy structure a delicate natural aroma.
Goldwell for men
In the arsenal of the latest developments, there are several lines that will satisfy the beauty needs of both women and men. For the latter, the MEN RESHADE line was developed, aimed at effective camouflage of gray hair. The tool is so simple that men get the feeling of the usual process of washing their hair, and not dyeing. 5 minutes after applying the tinting foam, which resembles shampoo in texture, the client receives a natural effect without a hint of staining. Atwhen the paint is washed out, the effect of the washed-out color does not appear due to the fact that the border between the washed-off paint and your hair color is not visible.
Company priorities
The creators of the paint "Goldwell" take into account all the needs of customers, and therefore the main task is the beauty and he alth of the hair. By entrusting your hair to this company, you will not regret the money and time spent, but you will get a rich and vibrant color.
