The famous couturier Christian Dior believed in fate and adored flowers. His faith and love led him to create his own world-famous fashion house, and the name has become synonymous with style. Over the years, the most beautiful women in the world have become his muses. And his fragrances are incredibly popular in all corners of the Earth. Dior's name is inscribed in golden letters in the history of high fashion and high perfumery. No wonder the poet and playwright Jean Cocteau jokingly deciphered the name of his friend Christian as coming from the French words Di (Dieu - "God") and Or ("Gold").
Brand story
Christian Dior was born on January 21, 1905 into a we althy family and was the second of five Dior offspring. As a child, it was predicted to him that he would become rich thanks to women. And young Christian had to remember this prediction when, after the death of his parents, he experienced difficult times. Perhaps he should become a diplomatAt the insistence of the parents, the history of the Dior house would not have happened, but the future fashion designer chose a different path. He was always interested in art, and although his art gallery, which he opened with friends, went bankrupt, Monsieur Dior did not lose faith in himself. Then, at the insistence of friends, he began to sell his drawings and sketches and was noticed by designer Robert Piguet, and later worked for Lucien Lelong, where he opened his first perfume laboratory.
The dream of independence came true in 1946 when Christian Dior opened his small atelier on rue de Montaigne in Paris. His first Corolle collection (also known as New Look - "New Look", as the journalist Carmel Snow aptly defined) in 1947 is listed in all fashion encyclopedias as the most famous in the world. During the forced economy of the post-war period, Christian Dior created the "flower woman". The silhouette of the dresses - refined, even deliberately feminine, with a narrow waist and a wide skirt - made a splash in the style world. But the show would not be complete without a luxurious fragrance. The couturier himself did not get tired of repeating that perfume is the final touch of the image, one cannot do without them. Today, perfumery from the house of Dior ranks fourth in the world in terms of sales. And the history of fragrances began back in 1947, when the first perfume of the fashion house, Miss Dior, was born, which became the basis for wonderful variations, including Miss Dior Blooming Bouquet.
After the death of the founder, Yves Saint Laurent, Gianfranco Ferre, John Galliano stood at the helm of the Dior house. Concepts and ideas have changedbut Christian Dior's perfectionism continues to reign at 30 Rue Montaigne.
Fragrance history
The first fragrance from Dior was floral-chypre and at first the ladies didn't even like it. But the trick during the show, when all the guests were simply poured with perfume, and the air was saturated with the scent of Miss Dior, played its role: the first perfume of the Christian Dior fashion house gained unprecedented popularity. The feminine silhouettes of the dresses, which contrasted so sharply with the military uniform, also gave charm to the new sound of the perfume. In addition to the unusual exquisite smell, the fragrance was also dressed in an elegant bottle in the form of an amphora. Over time, the bottle was changed to a square one, so that it could be conveniently kept on the dressing table. And the fragrance itself found a second wind in 1992, when it was reformulated, softening the prickly chypre. It was this formula that served as the basis for many flankers. So, in 2005, in honor of the centenary of the founder of the house, Miss Dior Cherie eau de parfum was born, a lighter version of the legendary perfume. And three years later, in 2008, the fashion house releases Miss Dior Cherie Blooming Bouquet ("Miss Dior Blooming Bouquet") - according to brand connoisseurs, an even fresher and fruitier version.
Thus, the 21st century has become a turning point for the fragrant Miss Dior family. The fragrances were divided into three branches: "Miss Dior", "Miss Dior Sheri" and "Miss Dior Blooming Bouquet" (together with "Sheri Blooming Bouquet"), which differ not only in name, but also in formula. The softest and most delicate of them is Miss Dior Blooming Bouquet. Thisthe beautiful floral fragrance was as different from its progenitor, Miss Dior, as a girl is different from an adult woman, but at the same time it had an elusive similarity in its essence - femininity and sophistication. "Blooming Bouquet" was created in the era of technological progress and played the same role as "Miss Dior" in its time - it tried to give a woman the joy of beauty when she is surrounded by stress and frantic rhythm. Against the thick sweet scents of 2014, such as Yves Saint Laurent's Black Opium, Tom Ford's Velvet Orchid or Amouage's Sunshine, Christian Dior's Miss Dior Blooming Bouquet compares favorably with freshness and lightness, according to reviews.
Charm Bottle
Christian Dior's first perfume looked sophisticated and feminine, just like his dresses.
But then the bottle was changed for convenience. An elegant bow has been framing the neck of the Miss Dior bottle since the very first edition in 1947. Christian Dior invented this symbol of femininity himself. At first the bow was black, then silver, and then changed colors depending on the issue. Now in limited collections, an elegant bow can be decorated with embroidery or rhinestones. The bottle itself is cubic in shape with a plastic silver bow. There are no stickers or inscriptions on the bottom, only a pattern of convex diamonds with wavy sides. The laser code can be found on the side of the vial. Miss Dior Blooming Bouquet reviews indicate that the liquid inside the bottle can be bright or pale pink, but not yellow or transparent. Full glass bottle with plasticchrome bow. The tube inside, slightly bending, rests against the bottom of the vial. On the official website of the fashion house "Dior" you can find a new format for the release of perfume in the form of a rollerball in a long bottle.
Surprisingly, being a completely modern fragrance, Blooming Bouquet retains a touch of vintage sophistication thanks to its bottle. Today, popular perfumes come in a variety of formats, but Miss Dior looks especially charming and is a real decoration of every woman's dressing table.
Fragrance Description
For the first time "Miss Dior Cherie Blooming Bouquet", without the eccentric notes of popcorn and cherries, appeared in Asia as a special version of the famous "Miss Dior Cherie". Reviews of the Miss Dior Blooming Bouquet perfume, which at that time still contained the playful word Cherie in the title, were so enthusiastic that European customers tried by hook or by crook to get this summer fruity water. In 2011, the brand reformulated the fragrance, adding rose and patchouli specifically for the European market. Thanks to the positive reviews of Miss Dior Cherie Blooming Bouquet, the fragrance has conquered the whole world. Three years later, in 2014, an updated version of the fragrance was released by the perfumer of the famous fashion house Francois Demachy, who framed an elegant rose with a luxurious peony, but removed the patchouli to make the fragrance more cheerful and light.
This talented perfumer has had a hand in almost all the fragrances of the Dior house. Now the perfume is available in concentration"Eau de Toilette". In reviews of Miss Dior Blooming Bouquet toilet water, lightness, floral fragrance, and spring freshness are often mentioned. It is suitable for any occasion and for any place, as it does not have a strong sillage, which means it will not suffocate anyone around, and it is not too long-lasting, so you can refresh or apply a different scent. Buyers note that the fragrance is best revealed in dry, cool weather. The composition includes Sicilian mandarin, pink peony, velvet rose, apricots and peaches on a base of white musk.
Top notes
Miss Dior Blooming Bouquet is an ode to spring coming into its own, with a splash of tangerine juice left over from the New Year. The Sicilian mandarin, declared in the top notes, is almost inaudible throughout the sound of the entire composition, but it sets the very fresh tone, which is then supported by a warm, fragrant heart. The “fruitiness” of Miss Dior Blooming Bouquet is almost never mentioned in the reviews, few people feel the citrus chord, but it is nevertheless important as an introductory note of a whole perfumery work. Mandarin as a citrus start was not chosen by chance. According to the perfumer himself, the lemon would be too sour and spicy, and the orange brings bitterness to the aromas. Sparkling with sweetness and drunk with the Italian sun, the mandarin fit perfectly to reflect the desired image. The fragrance itself belongs to the floral group, but you can still catch a slight orange sweetness at the very beginning of the sound.
Heart notes
Middle notesfragrances include pink peony, rose, apricot and peach. It is the duo of rose and peony that makes this fragrance a blooming bouquet, as the name says. The fragrance of the May rose, which is grown in Grasse, can be found in almost all women's fragrances from the Dior house. Pink peony adds playfulness, lightness and youth to the noble rose. François Demachy, who created the Blooming Bouquet formula, uses only ingredients of exceptional quality. The fashion house maintains partnerships with different producers of raw materials for perfumes, so Demachy can work with the best raw materials. As the reviews say, Miss Dior Blooming Bouquet is a real bouquet of natural flowers, which, cooling on the skin, acquire the sweetness of fruits instead of the freshness of petals. The choice of apricot and peach tandem to support the floral theme is not accidental. Both fruits have a pronounced, but not loud aroma, which, depending on the environment, can sound both sweet and fresh. Continuing the theme of the tangerine start, apricot and citrus create a feeling of tenderness, freshness and youth. No wonder Miss Dior Blooming Bouquet reviews recommend the fragrance to brides.
Base notes
Musk has been used in perfumery since time immemorial. Its special ability to fix and enhance the aroma has made it a truly invaluable ingredient in many perfume compositions. Most often, it is placed in the base to give the perfume a warmer, more intimate sound. Aromas with notes of musk are usually applied to the "hot" points of the body to allow a rare ingredient to open up.in all its fragrant glory. In Christian Dior's Miss Dior Blooming Bouquet, musk supports the main composition, preventing the light and cheerful fragrance from escaping instantly. At the same time, the concentration of musk is low, so it does not weigh down the toilet water, allowing its owner to feel crystal freshness.
Reviews
Most often in the description of the Miss Dior Blooming Bouquet fragrance and reviews about it, femininity is mentioned. Owners of eau de toilette and those ladies who have ever tested this perfume say that it is light, versatile, fresh, sonorous, crystal and suitable for all occasions. Most women agree that the creation of the House of Dior deservedly occupies a separate line in the list of fragrances that have already become legendary.
Reviews of Miss Dior Cherie Blooming Bouquet are full of epithets and comparisons: "alluring spring", "subtle sensuality", "floral tenderness", "airy lightness". It is by no means unisex, and on a man it will sound at least strange. Nevertheless, men's reviews of Miss Dior Blooming Bouquet exist. Few people describe it as "seductive", but many men choose perfume as a gift, because they have no age limits, do not shock and do not test the hostess for strength. Light aroma not only seems romantic, but also has a touch of aristocracy. Men who have smelled this fragrance imagine a young girl in a light summer dress with flowers. She is carefree and romantic, and enjoys music and painting.
Womendo not agree that this fragrance is suitable only for young girls. Many adult ladies who have crossed the threshold of early youth wear this fragrance, believing that it "reduces" years. Perhaps it was this effect that Francois Demachy was striving for when creating his blooming bouquet for Miss Dior.
However, there are no barrels of honey without a teaspoon of tar. Some customers are dissatisfied with the instability of the fragrance, which lasts no more than two hours on clothes, and even less on the skin. There is an opinion that the price for such durability and almost no sillage is too high. In addition, in warm weather, the fragrance tends to show more sweet fruity notes, losing its fresh charm.
Advertising campaign
Star of the movie "Leon" and winner of the "Oscar" for the main role in the drama "Black Swan" Natalie Portman began working with the Dior brand back in 2010, when John Galliano was the art director of the fashion house. He persuaded the beautiful Natalie to become the face of the perfume of the world famous brand and even created a collection of vegan clothes for this. For several years and for several commercials Miss Dior - Portman. Unlike her predecessor, model Marina Linchuk, who created the image of Miss Dior as a carefree girl hovering in the clouds (which was worth the video with a girl flying away on balloons), Natalie turned to the sensual side of a woman.
With each video, the image deepened, and Miss Dior became more mature and wiser, ready for action, strivingto love, but also to freedom. About the new Christian Dior Miss Dior Blooming Bouquet advertising campaign, the reviews are more than positive. The dresses of the actress were specially created by the Dior house for the video, which was shot by the famous Sofia Coppola, who already has experience in creating delicate female images. The photo shoot for the advertising campaign, which took place in the most fashionable house, also helped to maintain the image of a tender, but sensual woman who loves flowers and is ready to love and be loved.
For buyers
The Dior brand is quite widely represented in perfumery stores - both chain stores and small boutiques. Miss Dior Blooming Bouquet in "Letoile", "Ile de Beaute" or "Rive Gauche" can be purchased in the concentration of "eau de toilette" at a price of five thousand rubles. The official site offers rollerballs at a lower cost. On the Internet, you can find toilet water both cheaper and more expensive, but the buyer risks quality. Those who want to purchase exactly "Blooming Bouquet" should pay attention to the bottle itself and the name. Since all Miss Dior bottles are the same, it is important to know how the fragrance versions differ. In addition to the name, which is printed in small gold letters under the name of the line, "Miss Dior", "Blooming Bouquet" is distinguished by the color of the liquid - it should be pink, in the latest editions deep pink.
Delicate and cheerful fragrance Miss Dior Blooming Bouquet will be a wonderful gift for any woman. Judging by the reviews, he is unobtrusive, pleasant to most of those around him and easy.