What are Diesel jeans? These are trousers of the world famous Italian design company. The brand belongs to its founder - Renzo Rosso. The company is located in the city of Molvene. Diesel jeans are one of the most popular models today. Be sure that such an acquisition will delight and bring you pleasure.
Diesel jeans: a bit of history
So let's start from the beginning. Diesel jeans began their history in 1987. Adriano Goldschmid and Renzo Rosso decided during this period to found a new company. She got the name Diesel.
In 1985, Renzo became the full owner of the company. In 1988, he hired a successful fashion college graduate named Wilbert Das. The young man received the position of creative director and lead designer. In 1991, the company was able to introduce its own marketing strategy. And in 1996, she opened her first major brand store in New York.
Model Reviews
Diesel Jeans reviews about themselves are extremely positive. The company produces high quality items at absolutely affordable prices. By the way, the company itself places orders very often “on the side”. 40%products manufactured under this brand are currently produced in Italian factories. Everything else is in other countries. But the biggest brand store is in Milan.
The company has about 2,200 employees. There are 18 branches in Europe, America, Asia. Products can be easily purchased in 5000 retail stores. Well, the average annual income of the company, which is about 1.5 billion euros, is mainly provided by sales of adult products. Although the line of children's clothing also makes a significant contribution to the development of the company.
Popularity in Russia
In our country, Diesel jeans began to be sold back in the 1990s. However, in 2008 all stores in Russia were closed. The company substantiated this fact by the brand's entry into a higher price category, that is, by the search for a new seller in the modern market. As a result, by 2012 the company already had four stores in the capital. Today, there are approximately seventy points of sale in Russia.
Sizes and style
It is worth noting one more thing about Diesel. These jeans sizes may be slightly different from your usual models. These pants are undersized. Therefore, if you are used to, for example, trouser sizes 27-28, then when purchasing Diesel, pay attention to size 30. Especially if this is not a stretch model.
Well, finally. Diesel is an Italian brand of jeans associated mainly with youth style. These modelspretty brave guys and girls get it.
In the 1970s, many still didn't understand how to sell clothes under the name Diesel. It was associated with gasoline, fuel, cars, but obviously not with wardrobe items. However, the magnificent advertising could not go unnoticed. Well, provocative models immediately attracted great attention of young people.
Casual jeans are great for men and women. You will definitely be satisfied with this purchase. Particular attention should be paid to the latest models that appeared in the collections. A line of trousers with a sporty and street style appeal especially to young people. Little fashionistas also enjoy a variety of beautiful patterns.
It remains only to complete your image with a branded bag, optical or sunglasses, beautiful watches, interesting jewelry. You will definitely look just perfect, you will catch the eye of all the people around you - in a word, you will find yourself in the spotlight! These jeans look very fashionable, bright and stylish. Each model stands out for its originality, uniqueness, beauty and sophistication.
