Many hairdressers and their clients love Estelle Deluxe paint, the palette of which is rich in its shades. It is specially designed to create a long-lasting and rich color that will last for more than one week. It can easily cover gray hair and add a vibrant shine to your hair. The palette should be divided into two parts: specialized and non-professional shades. Due to the large number of options, it is better to consider them separately from each other.
Estelle Deluxe paint has a great variety, its palette pleases with its bright and rich colors. It has about 190 different tones. Among other things, Estel is one of the few brands officially cooperating with training centers, which once again underlines its high quality.
Lev Okhotin is the CEO of the company. Prior to opening his own firm, he worked as a manager for an entrepreneur who invested money in the implementation of various ideas and made money on investments. One of theseprojects became a perfumery and cosmetics factory. It was thanks to the talent of Lev Okhotin and his colleagues that the plant managed to get out of the crisis. Then he came up with the idea to start his own cosmetics company.
The idea was distinguished by its simplicity, because Lev Okhotin was only going to develop and release a product of decent quality, but at low prices. Although, of course, this is not an easy task. Gradually, the plans began to be implemented and bear fruit, which allowed the company to further develop. Over the years of its existence, the Estelle Deluxe paint has changed a lot. The palette initially consisted of only fifteen shades, but today everyone will be able to choose the right option for themselves. The products received especially warm recognition from specialists and their customers. In 2005, the Estel Professional palette consisted of only 67 shades, but a year later it doubled.
Many people wonder what is the secret of the company's success, and the answer to it is actually very simple. The reason is that Estel hair dye is designed for people who believe in themselves and love variety in their lives, which means that they are the main potential of the company. Among other things, it is, of course, the desire to become the best. The staff has been working since the founding of the company and has not changed much. Of course, everything did not start out so great, but the strong spirit of the company managed to survive the difficult times of development and entry into the market.
The reason is that people wereare true to their work, did not give up and believed in success. Today, Estel is a solid company with big plans and a vast geography of distribution.
Estel Deluxe gives positive and confidence to women. The palette of shades diversifies the life of each client with bright moments. Elastic and airy consistency gives the hair an even color along the entire length. Today, there are many different cosmetic companies that compete with each other, but few manage to withstand this race for survival and boldly step forward. Estel is not afraid of rivals, because it is firmly confident in the quality of its products.
