Trademark "Heden Sholders" began its history in the middle of the XX century. In the 50s, scientists from Procter & Gamble began working on a new innovative shampoo formula. It was supposed to provide reliable protection against dandruff.
Dandruff Revolution
Work, research on the development of a new formula was carried out for several years, as a result of which it was possible to create the latest components - zinc pyrithione and village sulfide. Already in 1961 in America, the latest anti-dandruff product, whose name is Heden Sholders, appeared on store shelves. Shampoo has revolutionized hair care. Soon the tool entered the world market, including the Russian one. According to consumer surveys, 7 out of 10 respond very positively to Heden Sholders products.
Shampoo "Heden Sholders": types
Specialists "Heden Sholders" always go forward. For several decades now, they have been researching and offering new ways to eliminate dandruff. Everyone can get the kind of shampoo that suits their hair type.
For example, to combat itching, it is recommended to use the Ice of the Arctic series. Moisturizing products are ideal for damaged dry hair. Oily curls will no longer be a problem if you use the Citrus Fresh series.
Normal hair can be pleased with "Basic care 2 in 1". This shampoo already includes a conditioner, so after using it, the strands become obedient and he althy. For men, a special series has been created that strengthens the hair roots, prevents their loss due to dandruff and brittleness. The entire collection of "Heden Sholders" includes twelve varieties of shampoo.
Innovative formula
Heden Sholders anti-dandruff shampoo contains a special formula that can fight dry scalp and dandruff at a very early stage. The name of the formula is "ActiZinc". In its composition, it contains special components. The formula not only fights dandruff, dryness, it provides overall care and nutrition to the hair. As a result, the hair always looks just great. "Heden Sholders" - shampoo, which is represented by a wide range and has the same properties of an air conditioner. The tool can be selected for any type of skin.
Composition of shampoo "Heden Sholders"
If we objectively consider the chemical composition of the shampoo, it is worth noting that it contains many components that some consumers doubt.
To avoid any allergic reactions, it is better to study the list presented in advance. What's Included:
- Water.
- Surfactant, synthetic detergent ammonium lauryl sulfate.
- Sodium chloride. It is used to increase viscosity in some preparations. If its concentration is too high, irritation of the mucous membranes and skin is possible.
- Synthetic polymer glycol distearate is made from pure glycol. It is a product of petrochemistry as well as fatty acids. Used as a viscosity regulator, opacifier, softener, emulsifier and humectant.
- Dimethicone. Silicone synthetic polymer. Used as a moisturizer, softener, defoamer.
- Pyrithione zinc. A chemical compound that has an antifungal, antimicrobial effect. It is able to suppress the vital activity and reproduction of fungi, fights dandruff, and dries the skin. "Heden Sholders" (shampoo), thanks to this component, is very effective in the fight against staphylococcus aureus, streptococcus, and other pathogenic organisms.
- Semi-synthetic component cetyl alcohol. Viscosity regulator, silencer, emulsifier. Acts as an emollient and moisturizer.
- Perfumed additives. A blend of synthetic fragrances is used.
- Cocamides MEA. This semi-synthetic component is obtained from coconut oil. Surfactant, emulsifier, viscosity regulator.
- Sodium citrate is a component of semi-synthetic origin.
Formalin value
Formalinused as a preservative for a variety of products, including cosmetics. It is excellent protection against microbes. Dandruff shampoo "Heden Sholders" contains this component. One minus: both microbes and living cells suffer from the effects of formalin. It easily penetrates into the inner layers of the skin. If a small dose of formalin is added to a cosmetic product, then the preservative ability will decrease to a minimum.
High doses reliably preserve cosmetics, but the benefits of their use are very doubtful. However, it is unacceptable to increase the concentration indefinitely, there is a certain limit - in Europe it is 0.2%. When the dose is increased by more than 0.05%, the manufacturer of a cosmetic product is required to indicate that this product contains formalin. Naturally, the presence of such an ingredient makes this product not very attractive to the consumer.
That is why not free formalin is added to the composition, but those substances that are capable of releasing it. The concentration of such components should be calculated in such a way that the released formalin does not exceed 0.2% in quantity. This dose is calculated by a special method. It is worth noting that the release rate is largely dependent directly on the formulation, storage time and temperature.
More about the composition
The composition of shampoo "Heden Sholders" is quite complicated. It also includes:
- Hydrogenated polydicene is a synthetic oil that promotes easier distribution of cosmetics and softens the skin. Also used in the food industry.
- Sodium benzoate. A preservative that is a synthetic ingredient. Get it from benzoic acid.
- PEG-7. This synthetic polymer is derived from trimethylolpropane tricaprylate and ethylene oxide. Surfactant, emulsifier.
- Citric acid. White crystalline substance, odorless, pleasant to the taste. It is obtained from natural sources of plant origin or in the process of fermentation from sugar. In cosmetics, citric acid is used as a preservative, pH modifier, defoamer, diluent, and has a bleaching and exfoliating property. Often added to depilatory products, cleansing creams, rinses, freckle creams.
- Ammonium xylene sulfate. surfactant. Viscosity regulator.
- CI 42090. Sodium, ammonium, aluminum s alts - synthetic blue dyes.
- CI 60730. Violet synthetic dye.
Benefit or harm?
Now we can draw some conclusions about the products of "Heden Sholders". Shampoo in its composition has only three components that are of natural origin. These are water, citric acid and sodium chloride (s alt). The remaining components are synthetic, some of them have been labeled "Danger".
Many additional ingredients come from petrochemical by-products. What does the Danger sign mean? What the labeled ingredient may causeirritation, allergic reaction, be toxic or carcinogenic.
Of course, many cosmetic products have a similar composition, not only Heden Sholders shampoo. It is worth once again thinking before buying about whether this or that drug will be useful for you.
What consumers think of Heden Sholders
How does Heden Sholders shampoo affect the condition of the hair? Consumer reviews provide an opportunity to form an objective opinion.
Many have tried this product at least once on themselves, someone uses this tool to this day.
Shampoo has a pleasant smell, soft to use, eliminates dandruff, and has other benefits. But someone speaks of it as a highly addictive drug. Everyone understands that Heden Sholders (shampoo) is not a medical drug, it is not sold in pharmacies.
But many consumers have been deceived. Even those who did not have dandruff after using this shampoo noticed its appearance. The advertisement confirmed the emergence of dependence on the drug, explaining that in order to eliminate dandruff, it is necessary to use only Heden Sholders. However, those who are already used to this brand are quite satisfied and see no reason to change it.
What is good about Heden Sholders shampoo? Reviews confirm that dandruff quickly disappears. But the product is more suitable for those who wash their hair daily, as the effect of clean hair quickly disappears.
Medics' opinion
If you talk about how much it costsshampoo "Heden Sholders" and whether it justifies its purpose, you can answer "Yes" - the product eliminates dandruff. Also, the product has a pronounced refreshing effect. What's the secret? The composition contains menthol, which has a cooling effect on the scalp.
Among doctors, there is still disagreement about the benefits of menthol for the skin. Someone claims that it is good for hair. Studies have shown that the effect of menthol on sensitive skin is very negative and even contraindicated.
It is worth mentioning that you can not use male shampoo for the fairer sex. According to their composition, funds for representatives of different sexes differ. A formula for male hair type can negatively affect delicate female skin. This is how the very popular Heden Sholders really is. Everyone decides for himself whether to use it.