Today, the company "Avon" (Avon) is one of the brightest sales leaders in the field of cosmetics and perfumery. Experts call it the most successful cosmetic company among direct competitors. Despite the fact that Avon is a modern and fashionable brand, the company has a rich history dating back to the last century. In 2011, she celebrated her anniversary - 125 years on the market. Of course, the incredible success of the cosmetic company Avon is associated with the high quality of its products. Millions of modern women living all over the world choose this particular cosmetic for themselves.
A bit of history
It is interesting that the creator of the world famous brand of women's cosmetics is just a man - David McConnell. At the beginning of his career, McConnell was not going to do cosmetics at all, a mathematics teacher by education, he worked as a traveling salesman in one of the many book publishers. While thinking about how to increase book sales, David came up with an idea,which later changed his whole life. McConnell decided to give every woman who buys a book a small bottle of perfume to attract more buyers. However, McConnell soon realized that women were much more interested in perfume than in the books he sold. Then he organized, together with his wife Lucy, his first perfume company. Already in those days, David correctly chose the method of distributing the company's products - direct sales, this method is used by the company today.
Over time, the line of goods manufactured by the company expanded, and it became necessary to create the first catalog in the history of Avon, which at that time contained only printed descriptions of the goods offered by the company. Avon developed rapidly, more and more laboratories appeared, and by the beginning of the 20th century, the company began to actively produce not only perfumes, but also shampoos, lipsticks, balms and other body care products. The 50s of the 20th century were marked by Avon's entry into the world market, which increased its turnover by several times.
Today Avon is one of the most famous cosmetic companies in the world. It is famous for using the latest technologies in creating products, high quality cosmetics and reasonable prices.
The main characteristics of the lipstick
The first thing we see when we pick up a brand new lipstick is the packaging. In this case, it is nothing special - an ordinary black plastic case, on the lid of which there is a special hole through which you can see the colorthe lipstick itself. Lipstick "Avon" "Maximum Color" presents to our attention a diverse palette, including 15 shades, from standard and quite familiar colors to very unexpected ones that only a very self-confident girl dares to use. The texture of the lipstick is thick and creamy. A distinctive feature of the new lipstick is also easy application, just one stroke is enough for the bright color to completely cover your lips. They do not shrink, stay moisturized, do not peel off. Lipstick is easily washed off with the help of special cosmetics, while the lipstick pigment does not eat into the lips. All of the above characteristics allow us to conclude that the choice of real fashionistas who know a lot about beauty is Maximum Color (Avon) lipstick. Lipstick reviews are an unconditional confirmation of this.
Lipstick "Maximum Color" ("Avon"): product reviews
The stunning novelty has already delighted thousands of women. Lipstick "Maximum Color" ("Avon"), reviews of which never cease to please, confidently wins hearts.
The collection consists of 15 unique shades. The new lipstick "Avon" differs mainly in the brightness of the colors, and saturation is achieved with just one simple movement during application. The new lipstick is recommended by real experts in the beauty industry, noting its many positive qualities. Lipstick is in demand among fashionable makeup artists who prefer to work with high-quality cosmetics. Women who have already been lucky enough to use the novelty, in addition to the brightness of the colors, also notedurability. Lipstick "Avon" will emphasize the individuality of the owner, demonstrate to others her delicate and refined taste. Each woman will be able to choose the most suitable lipstick color for her. The photo below clearly illustrates the entire palette of shades provided by the novelty.
Negative reviews
The bulk of the negative reviews about the product are connected precisely with the brightness of the colors, because the shades, as promised by the manufacturers, are really incredibly juicy, which not everyone will like. Some women have called lipstick colors "clownish" because of their brightness. Well, everyone is free to make their choice. If you are not a fan of bright colors, if you think that makeup should be natural and calm, the new Avon product will not suit you.
Recommended for brunettes
When choosing a lipstick, not only its quality, but also the shade itself is of great importance. It is necessary to choose the color of lipstick in accordance with your external data, each type of appearance has its own shades. For example, brunettes especially suit burgundy, plum and red lipstick. You should also pay attention to skin tone, because in order for the shade of lipstick to fit perfectly, this factor must also be taken into account. For example, for dark skin, it is best to choose coffee shades, red and plum are also suitable, but for owners of fair skin, the best option is light, pink.
Note to blondes
Owners of lightcurls have the opportunity to experiment, they do not need to be afraid of bright colors. Blond hair goes well with red lipstick, coral, and pink. For a summer romantic blonde look, pink lipstick is perfect.
At the same time, it must be remembered that when focusing on the lips with bright lipstick, you should not paint your eyes too brightly, because makeup should be moderate, not defiant.
Moisturizing lips, is it important?
If we talk not only about the beauty of the lips, but also about their he alth, one cannot fail to mention such an important quality of lipstick as moisturizing. If the chosen lipstick dries out the lips, the natural desire of any girl will be to moisturize them, that is, to lick them. Not only does such a sight not look quite aesthetically pleasing and hygienic, the lipstick is simply eaten, which means that you will have to tint your lips several times a day, which is not very convenient. If hydration is important to you, the best choice for you is Maximum Color lipstick (Avon). Reviews confirm that it perfectly moisturizes lips, protects them from any bad weather, for example, from winter colds, while the color remains bright all day.
Pricing policy
One of the main differences of the Avon company is that for an affordable price of 179 rubles you can buy really high quality cosmetics. When ordering Avon cosmetics through the catalog, you get not onlyfavorite products, but also a huge number of discounts and gifts from the manufacturer, which, of course, is a nice bonus for any buyer. There is also an opportunity to purchase a collection of samples of the novelty "Maximum Color" at an affordable price, which makes it possible to personally try the product, evaluate its quality, decide on a shade before ordering a lipstick. In general, according to experts, Avon lipstick is an excellent choice in all respects, it combines expressiveness of color, high quality, durability, easy application and removal, as well as an affordable price.