We didn't have time to pass the New Year holidays, and very soon February 14 and March 8. You need to think again about how to please your loved ones. A gift certificate for women to a beauty salon will be a magical gift. They offer their clients a variety of certificate options, which differ in design, cost and scope of services.
Benefits of a gift certificate to a beauty salon
- It suits everyone, because from a wide range of services, any client can choose what he likes.
- As a rule, a certificate can be purchased for any amount, which is very convenient for buyers.
- Gift certificates for women in a beauty salon are designed very beautifully, outwardly they resemble a beautiful handmade postcard. It is very nice to give such a surprise.
- This is relevant and helpfulpresent.
If you are the owner of a beauty salon, then a gift certificate is a very convenient product that will be in great demand, especially on the eve of the holidays. And of course, in order for a client to want to purchase a certificate from you, it must be made very beautiful and original.
Gift Certificate Issue
First of all, pay attention to printing and design. The certificate should look very attractive and correspond to the level of your salon. Even if you run an inexpensive barbershop, you shouldn't offer your customers a postcard printed on a home printer. Ask for help from a professional designer who can make a beautiful layout and place all the necessary information on the certificate.
The certificate must be issued in the color scheme of the salon, match your brand. Paper should be thick, you can design, matte, glossy or embossed.
What information should be included in the certificate:
- A set of services or face value.
- Course of services.
- Terms of use.
- Certificate validity period.
- Salon address.
- Serial number of the certificate.
Sample Salon Gift Voucher
At the stage of creating the layout, you should consider whether the form will be empty or the amount will be printed immediately on it. The ideal option would be to print a small print run and evaluate which certificates are in high demand. far fromeveryone loves to show the value of a gift, so be sure to offer options with services, such as manicures, pedicures, hair coloring, women's haircuts, and so on. Thanks to such a wide choice, the donor will be able to make a pleasant surprise for a loved one at no extra cost.
Gift vouchers usually have a tracking number to keep track of which vouchers are most frequently purchased and how quickly they are used.
Circulation for the first batch of certificates can be any. Usually, 50-100 different certificates are printed for the first time, so that they can be reprinted as needed.
The cost of certificates depends on the cost of paper and design. At the same time, please note that the larger the circulation, the lower the cost of each certificate.
Certificate amount
As a rule, certificates have a denomination of 1000 to 5000 rubles. You can also offer VIP certificates with unlimited denominations for regular customers. If the service specified in the certificate is provided or the entire amount of the face value is spent, then the client is issued a check, and the certificate remains in the salon. If the amount is not fully spent, then a special note is made. To do this, certificates often leave free space for writing.
Types
Gift certificates for women in a beauty salon can be bearer or personalized. In the second case, the surname and name of the person must be indicated,which can use the certificate. Or the donor can indicate to whom it is intended and write a congratulation.
Also, certificates can be timed to coincide with a certain holiday or for a certain service. For example, a change of cosmetic products is expected in the salon, so a promotion is launched to quickly use the previous products. In this case, the certificate indicates the amount of the discount and the initial cost of the procedure without the promotion. Offers that are advantageous in price are always in the highest demand among customers.
Gift Voucher Packaging
A gift certificate for the services of a beauty salon should be beautifully packaged so that it would be very pleasant for a person to give such a surprise. You can tie it with a beautiful ribbon in the color of the certificate or order an envelope for it. In this case, the envelope must match the style of the certificate itself, and your logo must be indicated on it.
If a certificate for a certain amount was chosen, then inside the envelope you can make an investment with a cost and a detailed description of the services you offer. This will help the future client decide on the service and appreciate the gift. Below you can see a photo of the beauty salon gift certificates.
To save on packaging, you can make certificates like a beautifully designed postcard with information inside. In this case, you can tie the certificate with a ribbon and arrange it using laser cutting. Such a gift will look very elegant and gentle. MoreOne very popular type of certificate is the scrapbooking style. Such voluminous handmade postcards are very popular with all girls. You just need to find a master who can make beautiful certificates for you in the style of your salon.
At the same time, you should not offer gift certificates for women to a beauty salon without packaging at all, because this way it will quickly become unusable. Therefore, you can prepare small packages with holiday symbols and your logo. You can also put a sweet compliment, a chocolate bar with wishes, business cards and company calendars in the package.
Information
All your clients should know that your salon has gift certificates. Keep samples of several certificates at the reception desk to attract the attention of customers. The administrator should not forget to offer customers to purchase such gifts for their loved ones, as well as talk about the benefits and ongoing promotions.
You can also send out a newsletter via SMS or e-mail, post information on social networks and on the website. At the same time, to facilitate the search, you must specify the city in which your salon operates, since, as a rule, information about Moscow is displayed by default. Gift certificates to the beauty salon will allow you to expand your customer base and increase profits during the holidays.
Love your customers - try to always offer them more than they expect. Then your guests will alwayswill return to you with joy. After all, if they buy certificates from you, it means that they like your salon and they want their loved ones to also use your services.